TY  - BOOK
AU  -  Kaser Ken
TI  - Sports and Entertainment Marketing:  Annotated Instructor's Edition
SN  - 1133953239
AV  - GV716 . K36 2016 
PY  - 2016///
CY  - Boston, USA
PB  - Cengage Learning
KW  - Mass
KW  - Media
KW  - Economic
KW  - Sport
KW  - Marketing
KW  - Administration
N1  - Includes bibliographical references/index
ER  -